Create A Timezone Formula in Salesforce

In this tutorial, we are going to create a formula to calculate the Timezone for an Account and Contact record. Why is this important to use in Salesforce? Here are a few example use cases:

  1. Segmenting Reports for more Tactical Sales Calls
  2. Workflow rules that can filter based on Customer Business hours
  3. Increased Open rates through highly targeted Automated Emails
  4. Better Case Management and Customer Experience

Continue Reading

At 25 Count Lessons Not Dollars

When I was younger I had a goal to make $1 million dollars by the age of 25. I’m sorry younger self, but today that dream was not realized. This type of thinking is all too typical of the Entrepreneur’s dilemma. You think big, dream big, but eventually fail. Why? There are too many reasons to discuss in this post, but I can reflect on a few lessons I have learned along the way. Continue Reading

Day 1

The day has finally arrived.

The start of a new adventure into the world of blogging, writing, learning, and sharing. After countless edits and a lot self imposed criticism, this site is now live. This is a dilemma I have found myself in many times before. Thinking of an idea, sitting on it, brainstorming, and then endlessly refining that idea until it is either A) No longer relevant B) Not worth the time C) Already started by someone else.

I’m happy to say that in this instance, “Done is better than Perfect“, and I’m excited the day is finally here.

Continue Reading